We’re proud to announce Truwear is back again as the Official Apparel Partner of The Executives Cup for the 2026 season.
Truwear is a full-service branded apparel and merchandise partner, helping companies bring their brand to life through custom solutions built for scale, quality, and consistency. Their offerings span the entire lifecycle of branded merchandise: from manufacturing and sourcing (including domestic production), to branding and design, custom webstores, fulfillment services, shared inventory management, on-site event support, promotional items, decoration, and marketing materials.
For Executives Cup players and partners, strong branding matters. Truwear Services understands how apparel and merchandise function as an extension of a company’s identity and they execute with precision, creativity, and reliability.
Truwear’s own line of apparel specializes in premium, modern apparel designed for professionals who value both performance and polish. Their pieces are intentionally built for long days, travel, meetings, and moments that don’t stop at a single setting, making them a natural fit for the Executives Cup community.
Executives Cup players expect apparel that reflects who they are: confident, capable, and always prepared. Truwear delivers exactly those elevated staples that look sharp, feel comfortable, and transition effortlessly from work to play.
We’re excited to collaborate with Truwear throughout the 2026 season and introduce our players to a brand that understands the demands of modern executive life.
Learn more about Truwear Services and their full suite of offerings here:
Or connect with the team directly: mckay@truwear.com
Swing. Connect. Collaborate.
